The story behind Everest and the Tan Hill Inn
The Tan Hill Inn in the Yorkshire Dales is Britain’s highest public house, set in an exposed location 1,732 feet (or 528 metres) above sea level. It is also the place that we at Everest fondly refer to as our ‘spiritual home’, being an important part of Everest’s transition from a fairly successful double glazing company to a leading national brand.
You may remember seeing Ted Moult in a TV advert back in the mid-1980s, standing on a blustery hill outside a remote pub high up on the moors and shouting to be heard over gale force winds. Then moving indoors, beside a newly installed double glazed window, Ted released a feather as the wind howled outside, with its gentle descent highlighting the window’s impressive draught-proofing abilities. That was Everest’s very first TV advert, filmed at the Tan Hill Inn.
Draught-proofing a property like that was no mean feat! The Tan Hill Inn is one of the most exposed and inaccessible pubs in the country – not only is it the highest pub in the country, but the roads leading to it are impassable for several months of the year and the nearest neighbour is six miles away.
The single glazed windows they’d had up until then left the historic 17th Century inn uncomfortably cold and draughty, with customers needing to keep their coats and hats on inside. We’d been approached by the owner at the time, Neil Hanson, who wanted to replace the windows with something that would keep his customers warmer. Everest manufactured and fitted new double glazed windows throughout the property in 1985 and Neil kindly gave us permission to film our first TV advert there.
Although we had already been operating for 20 years, it was that advert featuring Ted and his famous feather at the Tan Hill Inn that really established Everest as a household name. It also helped to put the Tan Hill Inn on the map, with the isolated pub becoming the backdrop for a number of other TV adverts since then.
Everest has returned to Tan Hill numerous times over the years. We upgraded the windows in 2008 to ensure that the pub remained as energy efficient and cosy as possible. The technology behind double glazing has improved dramatically over the years so we were able to provide the latest energy efficient windows that delivered even better results, meaning the only draughts that cross customers’ minds these days are those behind the bar. At the time, we filmed a second TV advert there, this time introducing our new brand ambassador, TV and radio presenter Craig Doyle, who still features in our adverts today.
In early 2018, we held a very special event at the Tan Hill Inn, launching the Everest Lewis Golden Foundation there. Named after our founder Lewis Golden, the Foundation provides financial support to help aspiring individuals or groups fulfil an extraordinary talent or ambition. Craig Doyle led the launch celebrations, with selected customers, staff and special guests joining the party at Tan Hill to mark the occasion.
Celebrating an association of over 30 years, we created limited edition pint glasses and beer mats specially for the occasion, highlighting that Everest has been ‘soaking up the draughts’ at Tan Hill since 1985. We also presented the inn with a commemorative framed feather, replacing the pub’s original feather and photograph of Ted Moult, which sadly was stolen in 2010.
Former owner Neil Hanson, who was one of the special guests that evening, commented, “I can’t sing the praises of Everest highly enough. The product they produced and delivered to us did the job, and if it can do the job at Tan Hill, it can do the job anywhere!”
'The story behind Everest and the Tan Hill Inn'