ASHI Group Limited Privacy Policy
Welcome to the ASHI Group Privacy Policy
ASHI Group Limited trades as Anglian Home Improvements, Everest and Safestyle.
We respect your privacy and are committed to protecting your personal data.
This privacy policy will tell you about your privacy rights, how the law protects you, and how we look after your personal data when you visit our website(s) (regardless of where you visit them from), use our Conservatory Designer mobile app (“App”), interact with our Marketing Agents via our Knock It App, enquire and/or purchase our products from our showrooms or other sales channels or contact us for any pre and/or post installation services.
This privacy policy is provided in a layered format so you can click through to the specific areas set out below:
- Important Information and Who We Are
- The Data We Collect About You
- How is Your Personal Data Collected?
- How We Use Your Personal Data
- Disclosures of Your Personal Data
- International Transfers
- Data Security
- Data Retention
- Your Legal Rights
Important Information & Who We Are
Purpose of this privacy policy
This privacy policy gives you information on how we collect and process your personal data that you provide and also covers any interaction you may have either on the telephone or in person.
It is important that you read this privacy policy together with any other privacy policy or fair processing policy we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy policy supplements other notices and privacy policies and is not intended to override them.
Our websites are intended for persons over the age of 16 and we do not knowingly collect data relating to children.
Controller
ASHI Group Limited trades as Anglian Home Improvements, Everest and Safestyle. We are the controller responsible for your personal data in relation to any Anglian Home Improvements, Everest or Safestyle data gathering systems/applications, such as our websites or Applications and when you enquire about, or purchase any of our products or services, or contact us pre and/or post installation. A reference to “we”, “us” or “our” in this privacy policy is a reference to the ASHI Group Limited .
We have appointed a Data Protection Officer who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact the Data Protection Officer using the details set out below.
Contact details
If you have any questions about this privacy policy or our privacy practices, please contact our Data Protection Officer in the following ways:
Full name of legal entity: | ASHI Group Limited |
Email address: | [email protected] [email protected] [email protected] |
Postal address: | FREEPOST NC1013 PO Box 65 Norwich NR6 6BR |
Telephone number: | Anglian: 0800 988 9398 Everest: 0800 010 121 Safestyle: 0800 083 0107 |
You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please do contact us in the first instance.
Changes to the privacy policy and your duty to inform us of changes
We keep our privacy policy under regular review. This version was last updated on 3rd July 2024.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
Third-party links
Our websites may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you.
We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.
The Data We Collect About You
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
- Identity Data includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth and gender. If you visit one of our showrooms, depots or offices, this will include CCTV footage which may be captured of you.
- Contact Data includes billing address, delivery address including delivery requirements and restrictions, email address and telephone numbers.
- Financial Data includes bank account and payment card details.
- To send you information about our products, services or promotions that may be of interest to you, where you have not opted out of receiving such communications.
- Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
- Technical Data includes internet protocol (IP) address, device, make and model login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website(s) or download and use our App.
- Profile Data includes your username and password if you've downloaded our App or created an account via our on-line shop, purchases or orders made by you, your interests, preferences, feedback and survey responses.
- Usage Data includes information about how you use our website(s) or App, products and services.
- Marketing and Communications Data includes your preferences in receiving marketing from us and your communication preferences.
We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.
We may collect Special Categories of Personal Data about you if there is something we need to know in order to treat you with appropriate care and keep you safe when we visit your home, or deliver and install our products there. For example, you may have a health condition for which we can make reasonable adjustments to our sales and delivery process. We do not collect details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership and genetic and biometric data. Nor do we collect any information about criminal convictions and offences.
If you fail to provide personal data
Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time.
How is Your Personal Data Collected?
We use different methods to collect data from and about you including through:
- Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
- enquire about or purchase our products or services;
- book an appointment
- create an account on our online shop;
- download and use our App;
- request marketing to be sent to you;
- enter a competition, promotion or survey; or
- give us feedback or contact us.
- Or contact us by any other means
- Automated technologies or interactions. As you interact with our website(s) or App, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our cookie policy for further details:
Anglian Home Improvements
https://www.anglianhome.co.uk/legal/cookie-policy
Everest
https://www.everest.co.uk/cookies/
Safestyle
- Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below:
- Technical Data from the following parties:
- analytics providers such as Google based outside the UK; and
- advertising networks;
- Contact, Financial and Transaction Data from providers of technical, payment and delivery services.
- Identity Data and other incidental personal data from housing associations, councils, new build suppliers, in relation to the installation of our products at the property.
- Technical Data from the following parties:
- Identity and Contact Data from publicly available sources such as your publication website if you are a journalist.
- Identity and Contact Data which you make available when you contact us or mention us via our social media pages or write a review using Trustpilot or other relevant review website(s).
- Identity Profile and Contact Data from our affiliate partners.
- Identity and Contact Data from the Post Office's National Change of Address Database, the National Deceased Register, the Telephone Preference Service, Mail Preference Service, our chosen supplier of personal data accuracy services (see Marketing and Data Accuracy).or any similar external data lists we may cross reference.
How We Use Your Personal Data
We will only use your personal data when the law allows us to.
Most commonly, we will use your personal data in the following circumstances:
- Where we need to perform the contract we are about to enter into or have entered into with you or take steps at your request before entering into such a contract with you.
- Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
- Where we need to comply with a legal obligation that we are subject to.
Generally, we do not rely on consent as a legal basis for processing your personal data however we may sometimes ask for your consent to receive certain marketing communications from us. You have the right to withdraw any consent you may give us at any time by contacting us.
Purposes for which we will use your personal data
We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data.
Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table on the following page.