Manage Your Privacy
Everest uses cookies to provide you with the best experience we can when you use this website. Cookies are small files of letters and numbers that contain information which we store on your browser or the hard drive of your computer/device if you agree. Using Cookies helps us make our website easier to use, supports the provision of information and functionality to you and provides us with information about how you use our website to ensure that we can continue to improve its performance. We also use cookies for marketing purposes to help ensure that any advertising you receive from us is relevant to your interests.
How you can manage your cookies
When you first visit our website, you will be shown a pop-up from our cookie management platform at the bottom of your browser window, which allows you to:
- Give your consent to our use of certain types of cookies, or reject them; and
- Find out information about the types of cookies we use on our website
You can change your settings recorded in our cookie management platform at any time by clicking the thumbprint image in the bottom left of your browser window. You may also be able to remove or disable cookies by changing your browser settings. You may be shown our cookie management platform if you visit our website again, depending on the frequency of your visits, or if we make a change to our cookies which requires you to re-submit your preferences.
We use the following cookies, with more information about which cookies we use, their duration and the purposes for which we use them below:
Strictly necessary cookies
These cookies are necessary for our website to function, and do not store any information which could be used to identify you. They are usually set in response to user actions to enable key features such as setting and maintaining logins, using a shopping cart or privacy preferences. These cookies typically can’t be switched off; however, certain browsers can block or alert you about their operation.
Functional cookies
These cookies are used to enable a better user experience when you return to our website via enhanced performance and features such as improved response times, personalisation, retention of your preferences and to enable you to use our live chat functionality.
| ARRAFINITY | Used to distribute traffic to our website on several servers in order to optimise response times. |
| ASP.NET_SessionId | Preserves the visitor's session state across page requests. |
| cnx_visitor_livechat-everest2020 | This is a functional cookie which allows you to make use of Online Chat functionality. |
| privacy_cookie | Used to store a user’s cookie acceptance for our website. |
Analytical or performance cookies
These cookies collect anonymous, aggregated data and allow us to recognise and count the number of visitors to our website and see how they move around and use our website, enabling us to identify our most popular pages and content to improve our website and the experience we offer through it by, for example, ensuring that visitors can find what they are looking for as easily as possible.
| EverestReferralCookie | Contains information about how you were referred to the site. This helps us provide you with more relevant information. |
| Google Analytics | Google Analytics allows us to track and report on visitor data across our website, collecting anonymous data on visitors and behaviour to allow us to optimise and improve our web experience. |
| _ga | Registers a unique ID that is used to generate statistical data on how the visitor uses our website. (2 years). |
| _gat | Used by Google Analytics to throttle request rate (1 day). |
| _gid | Registers a unique ID that is used to generate statistical data on how the visitor uses our website (1 day). |
| Collect | Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels(Session). |
| _dc_gtm_UA-# | Used by Google Tag Manager to control the loading of a Google Analytics script tag. (1 day). |
Targeting cookies
These cookies are used for advertising and marketing purposes, and may be set through our website either by us or by our advertising partners. They record your visits to our website, the pages which you have visited and the links which you have followed. We also use them to measure the performance of our digital advertising through third-party providers, who may use them to build a profile of your interests and show you relevant adverts on other websites which you may visit.
Please note that these third party providers may also use and set the following cookies, over which we have no control:
Microsoft Bing
| MUID | Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains (1 year). |
| _uetsid | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences - This also allows our website to limit the number of times that they are shown the same advertisement (1 day). |
| _uetsid_exp | Contains the expiry-date for the cookie with corresponding name (Persistent). |
| _uetvid | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. (16 days). |
| _uedvid_exp | Contains the expiry-date for the cookie with corresponding name (Persistent). |
Doubleclick
| IDE | Used by Google DoubleClick to register and report our website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. (1 year). |
Google
| ads/ga-audiences | Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites. (Session). |
Magnetise Media
| _magnet2517 | Stores information about the campaign context, including ad ID source ID, and the following, if available: landing page ID, source affiliate ID, source data ID and type of the preceding LeadIntel creative.(30 days). |
| _magnetLast | Stores the relevant and most recent LeadIntel ad ID (1 day). |
| _mdisp | Stores the number of times an advertising overlay has been displayed to the user, e.g. 3 (1 day). |
| _mi | Stores the number of webpage impressions (1 day). |
| _mst | Stores the date and time of when an advertising overlay was triggered, (1 day). |
| _muu | Stores a unique user ID generated on the server (1 year). |
| mgtest | Used to test if cookies are enabled (1 day). |
Adalyser
An analytics platform that is used to measure response to TV advertising.
| __adal_ca | Store which advertising campaign drove a user to visit. |
| __adal_cw | Tie back conversion events to earlier visits. |
| __adal_id | Uniquely identify a device. |
You can deactivate the use of third party advertising cookies by changing your preferences using our cookie management platform, as referred to above.
You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website, and its functionality will be affected.
To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.aboutcookies.org or www.allaboutcookies.org.